OP Yesterday - 04:41 PM
source : https://blog.google/technology/google-de...ct-mariner
Google has unveiled a new prototype AI agent Project Mariner that can perform actions on the Internet just like a human. Developed by DeepMind and powered by Gemini technology, the agent controls the Chrome browser by moving the cursor, clicking buttons and filling out forms.
Initially, access to Project Mariner is given to a small group of testers. According to Google representatives, the company is exploring new ways to use Gemini, including reading, summarizing and working with sites. Project Mariner sees a change in user experience, where interaction with sites is replaced by the use of generative AI.
The concept could impact millions of companies that depend on acquiring real users through Google, from publishers to retailers. At the demo, the agent successfully completed the task of creating a shopping cart on the grocery store website. However, the process was accompanied by a noticeable delay of about 5 seconds between cursor movements. Sometimes the agent asked for clarifications, for example, about the number of goods.
An important feature is that Project Mariner does not make payments, does not accept cookies, and does not sign user agreements in order to maintain control over the actions in the hands of the user. The agent requires consent to transfer data, since during the operation, the agent takes screenshots, sends them to the cloud for analysis, and then receives instructions to work with the web page.
In addition to purchases, the agent can find tickets, recipes, and other resources, but only works in the active Chrome tab. This approach was chosen so that users can observe the actions of the AI. Despite this, Google representatives do not rule out that in the future, interaction with sites may become less personalized.
Even though the agent interacts with web pages, this can reduce user engagement and possibly eliminate the need to visit sites over time. The head of Google Labs noted that such changes will require adaptation from both users and site owners.
It is not yet known when Project Mariner will become available to a wide audience, but the introduction of the technology promises to seriously affect the usual Internet.
[Video: https://www.youtube.com/watch?v=2XJqLPqHtyo]
Google has unveiled a new prototype AI agent Project Mariner that can perform actions on the Internet just like a human. Developed by DeepMind and powered by Gemini technology, the agent controls the Chrome browser by moving the cursor, clicking buttons and filling out forms.
Initially, access to Project Mariner is given to a small group of testers. According to Google representatives, the company is exploring new ways to use Gemini, including reading, summarizing and working with sites. Project Mariner sees a change in user experience, where interaction with sites is replaced by the use of generative AI.
The concept could impact millions of companies that depend on acquiring real users through Google, from publishers to retailers. At the demo, the agent successfully completed the task of creating a shopping cart on the grocery store website. However, the process was accompanied by a noticeable delay of about 5 seconds between cursor movements. Sometimes the agent asked for clarifications, for example, about the number of goods.
An important feature is that Project Mariner does not make payments, does not accept cookies, and does not sign user agreements in order to maintain control over the actions in the hands of the user. The agent requires consent to transfer data, since during the operation, the agent takes screenshots, sends them to the cloud for analysis, and then receives instructions to work with the web page.
In addition to purchases, the agent can find tickets, recipes, and other resources, but only works in the active Chrome tab. This approach was chosen so that users can observe the actions of the AI. Despite this, Google representatives do not rule out that in the future, interaction with sites may become less personalized.
Even though the agent interacts with web pages, this can reduce user engagement and possibly eliminate the need to visit sites over time. The head of Google Labs noted that such changes will require adaptation from both users and site owners.
It is not yet known when Project Mariner will become available to a wide audience, but the introduction of the technology promises to seriously affect the usual Internet.
[Video: https://www.youtube.com/watch?v=2XJqLPqHtyo]
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